Make the ask and wrap up

When you end your pitch, be clear on what you want from the editor or the business manager. It’s best to end with a specific ask to prompt the editor to get back to you.

You can end your pitch with one of the following questions: 

• Are you interested in this story for [add the name of the publication here]?

• I can file in two weeks. Does that work for you?

• Please let me know if you have any questions about my story idea, and I would be happy to answer them.

• Please let me know if you need any references, and I would be happy to provide you with them.

Right after the ask, thank them for their time and end on a positive note.

Here is an example:

Thank you for taking the time to read my story idea.

I remain available if you have any questions.

I look forward to hearing from you.

All the best,

Natasha Tynes

Being pleasant and professional is essential in any business transaction. It increases the chances of your pitch being accepted since editors like to work with freelancers who are courteous and easy to work with.

Ending on a positive note is always a win.

Add the ask to your pitch letter

Write down the ask you’ll use in your pitch letter in the designated section of the worksheet. You can choose one of the questions suggested in this step and customize it to your needs. As a reminder, here are some questions to consider:

• Are you interested in this story for [add the name of the publication here]?

• I can file in two weeks. Does that work for you?

•  Please let me know If you have any questions about my story idea, and I would be happy to answer them.

• Please let me know if you need any references, and I would be happy to provide you with them.