February 15, 2024

Pollen Roundup: Prospect more leads, wedge products, and a new homepage experience

<table class="nl-container" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff;"> <tbody> <tr> <td> <table class="row row-1" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff;"> <tbody> <tr> <td> <table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff; border-radius: 5px; color: #000000; width: 615px; margin: 0 auto;" width="615"> <tbody> <tr> <td class="column column-1" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-weight: 400; text-align: left; padding-bottom: 5px; vertical-align: top; border-top: 0px; border-right: 0px; border-bottom: 0px; border-left: 0px;"> <table class="image_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad" style="padding-bottom:20px;padding-left:10px;padding-right:20px;padding-top:20px;width:100%;"> <div class="alignment" align="left" style="line-height:10px"> <div style="max-width: 123px;"><a href="https://www.runpollen.com" target="_blank" style="outline:none" tabindex="-1"><img src="https://userimg-bee.customeriomail.com/images/client-env-125681/Calque%202.png" style="display: block; height: auto; border: 0; width: 100%;" width="123" alt="Image" title="Image"></a></div> </div> </td> </tr> </tbody></table> <table class="text_block block-2" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; word-break: break-word;"> <tbody><tr> <td class="pad"> <div style="font-family: Arial, sans-serif"> <div class="" style="font-size: 12px; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; mso-line-height-alt: 18px; color: #000000; line-height: 1.5;"> <p style="margin: 0; mso-line-height-alt: 21px;"><span style="font-size:14px;"><em>👋 Welcome to Independent Insights, </em><em>where we gather member wisdom and expert insights to take your consulting business to the next level. All happening inside Pollen.</em></span></p> <p style="margin: 0; mso-line-height-alt: 18px;">&nbsp;</p> <p style="margin: 0; mso-line-height-alt: 21px;"><span style="font-size:14px;"><em>➡️&nbsp;<a href="https://applications.runpollen.com/flow/applications/variant/main" target="_blank" style="text-decoration: underline; color: #343446;" rel="noopener">Apply to join Pollen</a>&nbsp;for access to Pollen and full membership benefits.</em></span></p> </div> </div> </td> </tr> </tbody></table> <table class="divider_block block-3" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <div class="alignment" align="center"> <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="divider_inner" style="font-size: 1px; line-height: 1px; border-top: 1px solid #BBBBBB;"><span> </span></td> </tr> </tbody></table> </div> </td> </tr> </tbody></table> <table class="heading_block block-4" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <h2 style="margin: 0; color: #0e2833; direction: ltr; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; font-size: 18px; font-weight: 700; letter-spacing: normal; line-height: 120%; text-align: left; margin-top: 0; margin-bottom: 0; mso-line-height-alt: 21.599999999999998px;"><strong>📈 Grow your business: Prospect and close more leads</strong></h2> </td> </tr> </tbody></table> <table class="text_block block-5" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; word-break: break-word;"> <tbody><tr> <td class="pad"> <div style="font-family: Arial, sans-serif"> <div class="" style="font-size: 12px; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; mso-line-height-alt: 18px; color: #000000; line-height: 1.5;"> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">Come to Christina Garnett's workshop on Prospecting: Where Leads Come From &amp; How They Get Closed, happening today at 9am PT / 12pm ET. <a href="https://applications.runpollen.com/flow/applications/variant/main" target="_blank" class="" style="text-decoration: underline; color: #343446;" rel="noopener">Apply to Pollen for access to events</a>.</span></p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 18px;">&nbsp;</p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;">In the workshop, we're covering:</p> <ul style="line-height: 1.5; mso-line-height-alt: 24px; font-size: 16px;"> <li><span style="font-size:16px;">The Lead Landscape</span></li> <li><span style="font-size:16px;">Targeting and Qualification</span></li> <li><span style="font-size:16px;">Crafting Compelling Outreach</span></li> <li><span style="font-size:16px;">Nurturing Strategies</span></li> <li><span style="font-size:16px;">Closing the Deal</span></li> </ul> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;"><strong><span style="font-size:16px;">More upcoming events:</span></strong></p> <ul style="line-height: 1.5; mso-line-height-alt: 24px; font-size: 16px;"> <li><span style="font-size:16px;">February 20th: Creative Compost: Let’s Explore Our Unfinished Projects with Robin Yang</span></li> <li><span style="font-size:16px;"><span style="font-size:16px;">February 21st: </span><span style="font-size:16px;">Building Custom Legal Agreements</span><span style="font-size:16px;"> with Josh Barrett</span></span></li> <li><span style="font-size:16px;"><span style="font-size:16px;">February 27th: The Independent's Guide to Tax and Financial Success with Nacondra Moran</span></span></li> </ul> </div> </div> </td> </tr> </tbody></table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> <table class="row row-2" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff;"> <tbody> <tr> <td> <table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff; color: #343446; width: 615px; margin: 0 auto;" width="615"> <tbody> <tr> <td class="column column-1" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-weight: 400; text-align: left; padding-bottom: 5px; vertical-align: top; border-top: 0px; border-right: 0px; border-bottom: 0px; border-left: 0px;"> <table class="divider_block block-1" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <div class="alignment" align="center"> <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="divider_inner" style="font-size: 1px; line-height: 1px; border-top: 1px solid #BBBBBB;"><span> </span></td> </tr> </tbody></table> </div> </td> </tr> </tbody></table> <table class="heading_block block-2" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <h2 style="margin: 0; color: #0e2833; direction: ltr; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; font-size: 18px; font-weight: 700; letter-spacing: normal; line-height: 120%; text-align: left; margin-top: 0; margin-bottom: 0; mso-line-height-alt: 21.599999999999998px;"><span class="tinyMce-placeholder"><strong>🤔 </strong>Member discussion: Wedges help you get your foot in the door</span></h2> </td> </tr> </tbody></table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> <table class="row row-3" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff;"> <tbody> <tr> <td> <table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff; color: #343446; width: 615px; margin: 0 auto;" width="615"> <tbody> <tr> <td class="column column-1" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-weight: 400; text-align: left; padding-bottom: 5px; vertical-align: top; border-top: 0px; border-right: 0px; border-bottom: 0px; border-left: 0px;"> <table class="html_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <div style="font-family:Arial, Helvetica Neue, Helvetica, sans-serif;text-align:center;" align="center"></div> </td> </tr> </tbody></table> <table class="text_block block-2" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; word-break: break-word;"> <tbody><tr> <td class="pad"> <div style="font-family: Arial, sans-serif"> <div class="" style="font-size: 12px; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; mso-line-height-alt: 18px; color: #000000; line-height: 1.5;"> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;" data-pm-slice="1 1 []"><span style="font-size:16px;">Have you ever been in a situation where your target client isn’t ready to invest a lot of $$ into a part of their business? Perhaps because they don’t fully trust or know you yet, or they don’t <em>really</em> understand the extend of their problem even if you see it clear as day? (It’s as if you’re a fractional CHRO, someone is asking for an employee handbook, but you see something so much deeper).</span></p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;" data-pm-slice="1 1 []"><span style="font-size:16px;">&nbsp;</span></p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;"><span style=""><strong>Why do you need a wedge?</strong></span></span></p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">You don’t always need one, but they can be pretty powerful.</span></p> <ul style="line-height: 1.5; mso-line-height-alt: 24px; font-size: 16px;"> <li><span style="font-size:16px;">The client is ready to invest high $$ — maybe they’re not convinced they need it, or they don’t understand it.</span></li> <li><span style="font-size:16px;">They don’t trust you yet</span></li> <li><span style="font-size:16px;">They don’t understand the extent of the problem that needs fixing</span></li> <li><span style="font-size:16px;">Simply get your foot in the door so when the client is ready to expand, you’re right there.</span></li> <li><span style="font-size:16px;">Pitches and sales become way faster when the value prop is focused</span></li> <li><span style="font-size:16px;">Learn faster what customers want</span></li> </ul> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;"><strong><span style="font-size:16px;">Types of wedges</span></strong></p> <ul style="line-height: 1.5; mso-line-height-alt: 24px;"> <li><span style="font-size:16px;"><strong>Short trial </strong>— especially for embedded folks (looking at you, Product people), offering a 2 week paid trial is a good way to get to know each other’s working styles and reduces the level of commitment from the client.</span></li> <li><span style="font-size:16px;"><strong>Sample work </strong>— hot take, but if you have a reliable, efficient, and enjoyable way to offer a client a taste of your work, give it to them. This could be doing a draft strategy, audit of their website, sending a sample handbook, etc. You do run the risk of not getting paid, or giving away too much IP, so be mindful of that. The point is to build trust through the quality of your work.</span></li> <li><span style="font-size:16px;"><strong>Small projects </strong>— these are things like handbooks, SEO audits, competitive landscape analysis, building templates, research, etc. Think of the things your client thinks they need (but really have a lot more strategic work underneath them). Build a repeatable process for yourself internally so you can do these efficiently. It’s not your ideal work, but it gives you a more contextualized way to be like “hey, there’s a lot more to be done here”</span></li> <li><span style="font-size:16px;"><strong>Free consultation / focused discovery call </strong>— I see this a lot with coaches especially, but giving 45 minutes of your time to to intake and deliver value for a customer up front and co-create a plan together. I think the key here is to focus these calls on something “crunchy” valuable like a leadership audit, brand feedback, content brainstorm, etc....</span></li> </ul> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;"><strong><strong><a href="https://applications.runpollen.com/flow/applications/variant/main" target="_blank" class="" style="text-decoration: underline; color: #343446;" rel="noopener"><strong>Apply to Join Pollen to unlock the full post.</strong></a></strong><a href="https://app.runpollen.com/community/c/question-answer-faab54/wedges-can-help-you-get-your-foot-in-the-door" target="_blank" class="" style="text-decoration: underline; color: #343446;" rel="noopener"></a></strong></p> </div> </div> </td> </tr> </tbody></table> <table class="divider_block block-3" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <div class="alignment" align="center"> <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="divider_inner" style="font-size: 1px; line-height: 1px; border-top: 1px solid #BBBBBB;"><span> </span></td> </tr> </tbody></table> </div> </td> </tr> </tbody></table> <table class="heading_block block-4" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <h2 style="margin: 0; color: #0e2833; direction: ltr; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; font-size: 18px; font-weight: 700; letter-spacing: normal; line-height: 120%; text-align: left; margin-top: 0; margin-bottom: 0; mso-line-height-alt: 21.599999999999998px;"><span class="tinyMce-placeholder"><strong>🗣 Expert insight: Hate self promotion? Read this</strong></span></h2> </td> </tr> </tbody></table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> <table class="row row-4" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff;"> <tbody> <tr> <td> <table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff; color: #343446; width: 615px; margin: 0 auto;" width="615"> <tbody> <tr> <td class="column column-1" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-weight: 400; text-align: left; padding-bottom: 5px; vertical-align: top; border-top: 0px; border-right: 0px; border-bottom: 0px; border-left: 0px;"> <table class="text_block block-1" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; word-break: break-word;"> <tbody><tr> <td class="pad"> <div style="font-family: Arial, sans-serif"> <div class="" style="font-size: 12px; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; mso-line-height-alt: 18px; color: #000000; line-height: 1.5;"> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">Branding Expert in Residence <strong>Jamie Cox</strong> shares a quick way to boost referrals and stay top of mind:</span></p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 18px;">&nbsp;</p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;" data-pm-slice="1 2 []"><span style="font-size:16px;">I just read <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.whatworks.fyi/p/sorry-not-sorry-self-promotion-doesnt" style="text-decoration: underline; color: #343446;">this article, <em>Sorry (Not Sorry), Self Promotion Doesn’t Work</em> </a>from Tara McMullin and can’t get enough!</span><br><br><span style="font-size:16px;">If you hate self-promotion, you’re in luck, because <strong>it doesn’t really work. </strong>In the article, Tara shares why self-promotion is flawed and some alternatives for creating content folks want to engage with. If you’re coming off of the , this is a great read as you go forward to create content.</span><br><br><span style="font-size:16px;">Here’s a little preview that I think we can all learn from:</span></p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 18px;" data-pm-slice="1 2 []">&nbsp;</p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;"><em><span style="font-size:16px;">And while there may be times when explicit self-promotion is necessary, creating media that has its own substance and meaning will always get better long-term results. If social media is part of a marketing strategy (and it doesn't have to be), then that strategy has to be about more than driving traffic or increasing sales.</span></em></p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;"><em><span style="font-size:16px;">The most successful social media accounts today are rich. They’re thick with engaging content. They innovate on the constraints of the medium. They are wildly inspiring to me.</span></em></p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 18px;">&nbsp;</p> <p style="margin: 0; font-size: 16px; mso-line-height-alt: 24px;"><strong><a href="https://applications.runpollen.com/flow/applications/variant/main" target="_blank" rel="noopener" style="text-decoration: underline; color: #343446;">Apply to Join Pollen to unlock the full post.</a></strong></p> </div> </div> </td> </tr> </tbody></table> <table class="divider_block block-2" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <div class="alignment" align="center"> <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="divider_inner" style="font-size: 1px; line-height: 1px; border-top: 1px solid #BBBBBB;"><span> </span></td> </tr> </tbody></table> </div> </td> </tr> </tbody></table> <table class="heading_block block-3" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <h2 style="margin: 0; color: #0e2833; direction: ltr; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; font-size: 18px; font-weight: 700; letter-spacing: normal; line-height: 120%; text-align: left; margin-top: 0; margin-bottom: 0; mso-line-height-alt: 21.599999999999998px;"><span class="tinyMce-placeholder"><strong>🏃‍♀️ Build custom contracts with Pollen</strong></span></h2> </td> </tr> </tbody></table> <table class="text_block block-4" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; word-break: break-word;"> <tbody><tr> <td class="pad"> <div style="font-family: Arial, sans-serif"> <div class="" style="font-size: 12px; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; mso-line-height-alt: 18px; color: #000000; line-height: 1.5;"> <p style="margin: 0; mso-line-height-alt: 24px;" data-pm-slice="1 1 []"><span style="font-size:16px;">You can now access a suite of customizable <strong>l</strong>egal agreements tailored specifically for your independent business needs. We've collaborated with the Matchstick Legal team to build&nbsp;Customizable Contracts hub&nbsp;within Pollen.</span></p> <p style="margin: 0; mso-line-height-alt: 18px;" data-pm-slice="1 1 []">&nbsp;</p> <p style="margin: 0; mso-line-height-alt: 24px;" data-pm-slice="1 1 []"><span style="font-size:16px;"><strong><a href="https://applications.runpollen.com/flow/applications/variant/main" target="_blank" rel="noopener" style="text-decoration: underline; color: #343446;">Apply to Join Pollen to unlock our contracts builder.</a></strong></span></p> </div> </div> </td> </tr> </tbody></table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> <table class="row row-5" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td> <table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff; border-radius: 0; color: #000000; width: 615px; margin: 0 auto;" width="615"> <tbody> <tr> <td class="column column-1" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-weight: 400; text-align: left; padding-bottom: 5px; padding-top: 5px; vertical-align: top; border-top: 0px; border-right: 0px; border-bottom: 0px; border-left: 0px;"> <table class="divider_block block-1" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <div class="alignment" align="center"> <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="divider_inner" style="font-size: 1px; line-height: 1px; border-top: 1px solid #BBBBBB;"><span> </span></td> </tr> </tbody></table> </div> </td> </tr> </tbody></table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> <table class="row row-6" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td> <table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff; border-radius: 0; color: #000000; width: 615px; margin: 0 auto;" width="615"> <tbody> <tr> <td class="column column-1" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-weight: 400; text-align: left; padding-bottom: 5px; padding-top: 5px; vertical-align: top; border-top: 0px; border-right: 0px; border-bottom: 0px; border-left: 0px;"> <table class="heading_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad" style="text-align:center;width:100%;"> <h1 style="margin: 0; color: #000000; direction: ltr; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; font-size: 23px; font-weight: 700; letter-spacing: normal; line-height: 120%; text-align: center; margin-top: 0; margin-bottom: 0; mso-line-height-alt: 27.599999999999998px;"><strong>Apply for membership for full access</strong></h1> </td> </tr> </tbody></table> <table class="text_block block-2" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; word-break: break-word;"> <tbody><tr> <td class="pad"> <div style="font-family: Arial, sans-serif"> <div class="" style="font-size: 12px; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; mso-line-height-alt: 18px; color: #000000; line-height: 1.5;"> <p style="margin: 0; text-align: center; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">Pollen's members get&nbsp;<a href="http://email.runpollen.com/e/c/eyJlIjoxMjU2ODEsImVtYWlsX2lkIjoiZXhhbXBsZSIsImhyZWYiOiJodHRwczovL3d3dy5ydW5wb2xsZW4uY29tL21lbWJlcnNoaXA_dXRtX2NhbXBhaWduPTIlMkYxK1JvdW5kdXArJTI4V2FpdGxpc3QlMjlcdTAwMjZ1dG1fY29udGVudD0yJTJGMStXZWVrbHkrUm91bmR1cFx1MDAyNnV0bV9tZWRpdW09ZW1haWxfYWN0aW9uXHUwMDI2dXRtX3NvdXJjZT1jdXN0b21lci5pbyIsInQiOjE3MDc5MjE5ODV9/934e94b46b9a14cd1ba37af4cd1158c94264302190fe371aa64d402b3e8b9374" rel="noopener" target="_blank" style="text-decoration: underline; color: #343446;">full membership benefits</a>.</span></p> <p style="margin: 0; text-align: center; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">Access to Pollen’s community of fellow independents</span></p> <p style="margin: 0; text-align: center; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">One-on-one advice from Experts in Residence</span></p> <p style="margin: 0; text-align: center; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">Compensation benchmarks</span></p> <p style="margin: 0; text-align: center; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">Monthly expert-led sprints</span></p> <p style="margin: 0; text-align: center; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">Accountability groups</span></p> <p style="margin: 0; text-align: center; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">Shared wisdom from small expertise groups</span></p> <p style="margin: 0; text-align: center; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">Dozens of community contributed Assets</span></p> <p style="margin: 0; text-align: center; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">Discounts to over 100 tools</span></p> <p style="margin: 0; text-align: center; font-size: 16px; mso-line-height-alt: 24px;"><span style="font-size:16px;">Custom legal contracts</span></p> </div> </div> </td> </tr> </tbody></table> <table class="button_block block-3" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <div class="alignment" align="center"><!--[if mso]> <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://applications.runpollen.com/flow/applications/variant/main" style="height:42px;width:80px;v-text-anchor:middle;" arcsize="10%" stroke="false" fillcolor="#0e2833"> <w:anchorlock/> <v:textbox inset="0px,0px,0px,0px"> <center style="color:#ffffff; font-family:Arial, sans-serif; font-size:16px"> <![endif]--><a href="https://applications.runpollen.com/flow/applications/variant/main" target="_blank" style="text-decoration:none;display:inline-block;color:#ffffff;background-color:#0e2833;border-radius:4px;width:auto;border-top:0px solid transparent;font-weight:400;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;padding-top:5px;padding-bottom:5px;font-family:Arial, Helvetica Neue, Helvetica, sans-serif;font-size:16px;text-align:center;mso-border-alt:none;word-break:keep-all;"><span style="padding-left:20px;padding-right:20px;font-size:16px;display:inline-block;letter-spacing:normal;"><span style="word-break: break-word; line-height: 32px;">Apply</span></span></a><!--[if mso]></center></v:textbox></v:roundrect><![endif]--></div> </td> </tr> </tbody></table> <table class="paragraph_block block-4" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; word-break: break-word;"> <tbody><tr> <td class="pad"> <div style="color:#000000;direction:ltr;font-family:Arial, Helvetica Neue, Helvetica, sans-serif;font-size:14px;font-weight:400;letter-spacing:0px;line-height:120%;text-align:left;mso-line-height-alt:16.8px;">&nbsp;</div> </td> </tr> </tbody></table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> <table class="row row-7" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff;"> <tbody> <tr> <td> <table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff; border-radius: 5px; color: #000000; width: 615px; margin: 0 auto;" width="615"> <tbody> <tr> <td class="column column-1" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-weight: 400; text-align: left; padding-bottom: 5px; padding-top: 5px; vertical-align: top; border-top: 0px; border-right: 0px; border-bottom: 0px; border-left: 0px;"> <table class="text_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; word-break: break-word;"> <tbody><tr> <td class="pad" style="padding-bottom:10px;padding-left:10px;padding-right:20px;padding-top:10px;"> <div style="font-family: Arial, sans-serif"> <div class="" style="font-size: 12px; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; mso-line-height-alt: 18px; color: #000000; line-height: 1.5;"> <p style="margin: 0; font-size: 14px; mso-line-height-alt: 24px;"><span style="font-size:16px;"><span style="">Have a great day!</span></span></p> <p style="margin: 0; font-size: 14px; mso-line-height-alt: 24px;"><span style="font-size:16px;"><span style="">The Pollen Team</span></span></p> </div> </div> </td> </tr> </tbody></table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> <table class="row row-8" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff;"> <tbody> <tr> <td> <table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-color: #ffffff; color: #343446; width: 615px; margin: 0 auto;" width="615"> <tbody> <tr> <td class="column column-1" width="100%" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-weight: 400; text-align: left; padding-bottom: 5px; padding-top: 20px; vertical-align: top; border-top: 0px; border-right: 0px; border-bottom: 0px; border-left: 0px;"> <table class="social_block block-1" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody><tr> <td class="pad"> <div class="alignment" align="center"> <table class="social-table" width="84px" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; display: inline-block;"> <tbody><tr> <td style="padding:0 5px 0 5px;"><a href="https://twitter.com/pollen_careers" target="_blank"><img src="https://app-rsrc.getbee.io/public/resources/social-networks-icon-sets/circle-gray/[email protected]" width="32" height="32" alt="Twitter" title="Twitter" style="display: block; height: auto; border: 0;"></a></td> <td style="padding:0 5px 0 5px;"><a href="https://www.linkedin.com/company/pollencareers/" target="_blank"><img src="https://app-rsrc.getbee.io/public/resources/social-networks-icon-sets/circle-gray/[email protected]" width="32" height="32" alt="LinkedIn" title="LinkedIn" style="display: block; height: auto; border: 0;"></a></td> </tr> </tbody></table> </div> </td> </tr> </tbody></table> <table class="text_block block-2" width="100%" border="0" cellpadding="15" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; word-break: break-word;"> <tbody><tr> <td class="pad"> <div style="font-family: sans-serif"> <div class="" style="font-size: 12px; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: 14.399999999999999px; color: #a1a2b2; line-height: 1.2;"> <p style="margin: 0; font-size: 12px; text-align: center; mso-line-height-alt: 14.399999999999999px;">©&nbsp; Pollen Pathways Inc.<br>228 Park Ave S, PMB 99819 NY, NY</p> </div> </div> </td> </tr> </tbody></table> <table class="text_block block-3" width="100%" border="0" cellpadding="20" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; word-break: break-word;"> <tbody><tr> <td class="pad"> <div style="font-family: sans-serif"> <div class="" style="font-size: 12px; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: 14.399999999999999px; color: #a1a2b2; line-height: 1.2;"> <p style="margin: 0; font-size: 12px; text-align: center; mso-line-height-alt: 14.399999999999999px;"><span style="font-size:10px;">The email was sent to . To no longer receive these emails, <a href="{% unsubscribe_url %}" target="_blank" style="text-decoration: underline; color: #343446;" rel="noopener">unsubscribe</a> here.</span></p> </div> </div> </td> </tr> </tbody></table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table>
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