Make an Elevator Pitch
author
Matthew Fenton
Using best practices, building blocks, and templates generate 10+ elevator pitches for any scenario.
cover
By the end of this playbook
<p>In this playbook, Matthew will teach you about the key elements of a stellar elevator pitch and common pitfalls to avoid. Using the seven building blocks of an elevator pitch, you will write multiple pitch options for a variety of scenarios. You will then hone those pitches using the 11 templates provided. By the end of this playbook, your pitches will be ready to go and it will be time to select a few for testing and application in real-world situations.</p>
Steps
Author
<p>Matthew Fenton has been an independent brand strategy consultant since 1997.  He’s served (and earned repeat business from) brands like Fidelity Investments, Wrigley and Valvoline, and well as a number of challenger brands and niche leaders.  He is also the founder of <a href="https://winningsolo.com/">Winning Solo</a>, where he shares what he’s learned about freelance longevity, balance and success.</p>
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